2106
The World's Largest Online International Product Camp
2021 ProductCamp ON>LINE™
June 2021
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Session Abstract
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Session #
210
Product Management
The Dangerous Animals of Product Management: The art of managing stakeholders & staying true to your product strategy
Picture this. You are a forward-thinking product manager with a clear product vision, a value-driven prioritization framework, and a context-rich roadmap. You make it a point to listen to customer needs and incorporate feedback from many different perspectives. Yet, throughout the product management process, stakeholders come to the table with unvalidated requests. “This must be built,” they insist, “and right away.” How do we avoid having our vision & strategy stampeded by such stakeholders & situations? In this webinar, Dean Peters will offer helpful insights and approaches to identifying and taming these dangerous animals who might otherwise trample your carefully planned product vision and strategy.
Dean Peters
Principal Consultant & Trainer
280 Group
Dean Peters offers nearly twenty years of experience in product management with a prior decade as a software developer for real-time system integration. Driven by a passion for replacing pain points with user delight, he has empowered teams in startups such as Dude Solutions, Aprimo, and Seven Lakes Technologies and enterprise settings such as IQVIA, Citrix, and McClatchy. Leaning on his ability to translate technical details into valuable outcomes, Dean has led several innovations in AI, NLP, and Mobile across various domains, including healthcare, energy, education, law enforcement, and news media.
Along with this work, Dean has presented on agile and product management topics at events such as ProductCamp, ProductTank, Pendomonium, and Red Hat Agile Day. An on-and-off blogger, Dean’s writings on product and agile have found their way into the product lexicon; the most recent example is his collaboration with ProductBoard’s “Dangerous Animals of Product Management.
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