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The World's Largest Online International Product Camp

2021 ProductCamp ON>LINE™

June 2021

Note: on this page, the conference code comes from the abstract, not the event, so that menus align with the event.

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Session Abstract

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Session #


Entrepreneurship / Start-ups

Seven Winning Revenue Models and Choosing the Right One

A revenue model lays out how a company makes money. It addresses everything from its value proposition, revenue source(s), pricing, and how the customers will pay. Revenue models help companies manage their income streams and are a crucial component of a complete business model. Choosing the optimal revenue model is not easy, but not getting it right can result in the company's failure. In this presentation, I will share seven very successful revenue models and lay out the criteria for choosing the right one.


Ameeta Soni

President/Interim CMO

Altek Consulting

Ameeta Soni delivers dramatic growth for tech and digital health companies in her consulting practice by developing and executing winning business, product, and marketing strategies, often serving as an interim Chief Marketing Officer. She has developed and launched products for diverse applications and markets to contribute over $600M in sales. Ameeta has had various roles, including Founder, CEO, CMO, investor, board director, and advisor, and helped raise >$100M in venture capital. She was CMO at several companies, including VFA, PlatformQ Health, WorldAPP, and Assemble Systems. Ameeta received her MBA from the University of Chicago, MS from the University of Massachusetts, Amherst, and BS (Honors) from St. Stephen's College.

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