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Session Abstract
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Session #
Product Management
How to use User Story Mapping for Creating Vision and Stakeholder Alignment (with Michel Batato)
Have you ever wanted a way to ensure your product vision is understood, and a way to easily determine what should go in each release? User Story mapping may be the tool for you. We will share how we approach user story mapping and an example we have used in the real world.
Michel Batato
Product Manager
Annalect
Based in Boston, Michel is a product manager with a passion for solving real life client problems. With experience in analytics and product operations in the e-commerce space. he quickly found himself moving towards the complex and interesting world of product management. His role today delves into adtech and martech delivering incremental value to users.
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