Leveraging the popular Zoom online meeting platform, we'll welcome guest presenters from all over the world to share their expertise and answer your questions LIVE.

Each day will feature three talks from experts in Product Development, Marketing and Management including Ideation, Voice of Customer, Personas, Product Design, Financing & Budgeting, Product Positioning, Pricing, Go-to-Market, Marketing Communications, Product Roadmaps, Lifecycle Management, Cross-Functional Team Leadership issues, working in our new normal, etc.

We have diverse topic submissions in ethnicity, gender, and location with speakers from Europe, 40% from women, and over 55% topic submissions are from outside our home state of North Carolina. The virtual format is providing us European and North American reach in registrations with over 65% from outside of North Carolina.

Why You Shouldn’t Listen to Your Customers: The Evolution of the Behavioral Product Manager