Our 10th Anniversary conference
2019 Spring Conference
May 4, 2019
Note: on this page, the conference code comes from the abstract, not the event, so that menus align with the event.
We hope to see you soon at a ProductCampRTP™ session.
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Maybe We Should Be Problem Managers
In this session, we’ll examine many product activities and artifacts for product strategy, planning, and growth, and introduce a simple tool that you can use in your organization to clarify the roles of product management and others.
Product Management is one of the most exciting—and most misunderstood—functions in technical organizations. Is it strategic or tactical? Is it a planning role or a support role? Many product professionals are unclear about what is (and isn't) product management.
Participants will learn:
• A better metaphor for product manager
• Is the product manager a "mini-CEO"?
• A simple tool to profile product management activities
Learn to explain to colleagues and leaders what is—and isn't—your role in product management.
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