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1905

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Our 10th Anniversary conference

2019 Spring Conference

May 4, 2019

Note: on this page, the conference code comes from the abstract, not the event, so that menus align with the event.

We hope to see you soon at a ProductCampRTP™ session.

Session Abstract

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Session #

Product Management

Maybe We Should Be Problem Managers

In this session, we’ll examine many product activities and artifacts for product strategy, planning, and growth, and introduce a simple tool that you can use in your organization to clarify the roles of product management and others.

Product Management is one of the most exciting—and most misunderstood—functions in technical organizations. Is it strategic or tactical? Is it a planning role or a support role? Many product professionals are unclear about what is (and isn't) product management.

Participants will learn:
• A better metaphor for product manager
• Is the product manager a "mini-CEO"?
• A simple tool to profile product management activities

Learn to explain to colleagues and leaders what is—and isn't—your role in product management.

Handout
Video
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Steve Johnson

CEO

Product Growth Leaders

Steve Johnson is a product success coach focused on removing the chaos from product planning. He uses modern methods to guide product teams from idea to market in only a few weeks. His approach is based on the belief that minimal process and simple templates result in a nimble product team.

Steve is a former instructor and vice president at Pragmatic Institute and co-creator of the popular Quartz Open Framework.

This presentation contents copyright information determined by the presenter. 

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