Product Career Development
Good PMs confidently manage products. Great PMs manage people’s confidence.
You nailed the requirements, the engineering processes, and the business plan. You may even be respected for your product knowledge, project management, and communication consistency. But you’re not called in to present to prospects or even to senior management. Instead of assuming its because you’ve equipped others so well, it’s likely because they lack confidence in you. Learn scientifically how to be a confidence crusader for your product and yourself.
American Confidence Institute
Alyssa was one of the first certified product marketers and managers and her 2003 book, “Software Product Management Essentials” remains a business bible for many PM’s. She’s consulted on hundreds of products and services. Today, she leads 2 organizations, The American Confidence Institute and The ERG Leadership Alliance. A TEDx and Boston Best speaker, Alyssa delivers riveting keynotes and workshops that use brain science to empower sustainable confidence. Her 7th book, “Confidence is a Choice: Real Science. Superhero Impact.” was endorsed by leaders at MIT, Wharton, Harvard, Yale, UC Berkeley, et al. She teaches at the UPenn Innovation Center, is an Advisor at MIT’s Trust Center and writes for Thrive Global. Check out her blog, podcast and other confidence-crusading work at
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